brand experience activation, entertainment for sport, titanium / 2025

The Athletes Code

By Ogilvy
Brazil
media
media
media

The Description

This professional campaign titled The Athletes Code was published in Brazil in January 2026. It was created for the brand: Powerade, by ad agency: Ogilvy. This Film medium campaign is related to the brand experience activation industry and contains 9 media assets. It was submitted this year.

The Credits

Chief Creative Officer
Liz Taylor
Executive Creative Director
Guillermo Vega
Creative Director
André Santa Cruz
Creative Director
Caio Batista
Creative Director
Alice Teruzzi
Creative Director
Francesca Ferracini
Chief Strategy Officer
Anibal Casso
Planning Director
Margaret Dick
Director
Gui Glezer
Director
Daniel Dao
Photographer
Sage East
Photographer
Pedro Bucher
Production Companies
Let It Rip
Music/Sound Companies
Klankwerk
Music/Sound Companies
Sounds Good

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