social influencer / 2019

Lu_ the world’s most popular virtual digital influencer for a brand

Brazil
media

The Description

This professional campaign titled Lu_ the world’s most popular virtual digital influencer for a brand was published in Brazil in January 2026. It was created for the brand: Magazine Luiza, by ad agency: Ogilvy. This Film medium campaign is related to the social influencer industry and contains 2 media assets. It was submitted this year.

The Credits

Creative VP
Rafael Donato
Creative Director
Adriano Panda
Creative Director
Edgard Gianesi
Associate Creative Director
Breno Rodrigues

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